Rokt Partnership

Rokt is the global leader in ecommerce technology. As an organisation, Rokt always knew what they were about – they just needed help bringing their brand vision into focus. That's where we came in, helping refine their brand identity, tone of voice, and creative. Not a reinvention – an elevation.

Explore our projects with Rokt

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A billboard with the tagline 'you handle check-ins, we take care of the check-outs'.
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A billboard with the tagline 'you handle check-ins, we take care of the check-outs'.
A digital advert board at an airport. The text reads 'make your connection'.
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OOH airport creative for Rokt

OOH airport creative for Rokt

While others crowded inboxes, Rokt took over Bentonville Airport. Why? Because every Walmart decision-maker flying to HQ would see their message. No digital noise. No corporate speak. Just a simple idea that turned heads by meeting the audience where they actually were.

January 16, 2025
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An image of the Rokt and Oracle Red Bull Racing logos embossed onto a black background.
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An image of the Rokt and Oracle Red Bull Racing logos embossed onto a black background.
A photo of a racecar on a track.
An image of a racing car drawn in a woodcut style. The drawing is black and sits on a bright red background.
A photo of two people looking at the inside front cover of a hard back book. The pages are bright red with a black illustration and writing on top.
A photo of an audience sitting watching two male speakers on stage.
A digital screen mounted on a wall. On screen are the Rokt and Oracle Red Bull Racing logos. The logos are white on a bright pink background.
An open laptop. On the laptop screen is a photo of a racing car with the text 'Miami Grand Prix' underneath.
A hand holding a mobile phone. On the mobile phone screen is the Rokt website.
An image of a model race car sitting in a presentation box.
An image of a model race track sitting in a presentation box.
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Powering the Rokt x Red Bull partnership

Powering the Rokt x Red Bull partnership

Rokt and Oracle Red Bull Racing needed their partnership to hit full speed from the starting line. From sleek web design to exclusive VIP invites, a custom bookplate, and an interview with Christian Horner, we crafted touchpoints that capture the thrill of being trackside.

January 16, 2025
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An animation. The Rokt logo ident loops on a bright pink background.
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An animation. The Rokt logo ident loops on a bright pink background.
A digital billboard in an airport. The text reads 'checkouts worth checking out'.
An animation. White text reading 'meet customers in the moment' animates on a bright pink background.
A digital advert in an airport. The advert shows a man smiling towards his mobile phone. The text reads 'where relevance rules'.
A digital advert. A photo of someone standing on a skateboard sits next to the Rokt logo, which is set on a white background.
An image showing a compilation of presentation slides designed in the Rokt branding.
An image showing a compilation of presentation slides designed in the Rokt branding.
An image showing a compilation of presentation slides designed in the Rokt branding.
An open laptop. The Rokt website is on screen.
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Reshaping and evolving the Rokt brand

Reshaping and evolving the Rokt brand

Rokt's brand required evolution, not revolution. We uncovered what made them special and created a razor-sharp, sophisticated brand identity. We then applied it across their website, investor decks, and marketing campaigns. Our partnership evolved into an ongoing creative collaboration, fueling Rokt's growth with shared channels, tools, and ambition.

January 16, 2025
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An animation. Hand drawn Western themed icons animate and morph into the letters GKO.
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An animation. Hand drawn Western themed icons animate and morph into the letters GKO.
A large screen in an auditorium. On screen is white text on a black background. The text reads 'welcome Rokt stars'.
A photo of a sign saying 'breakouts'.
A photo of an awards trophy.
An animation. White text on a black background moves and reads 'play to win'.
A woman on a stage speaking. The woman is stood in front of a bright pink background with lettering saying GKO.
A woman on stage holding a microphone. The woman is sat in front of a bright pink background.
Event signage. The signage is pink with lettering saying Rokt GKO.
Three people stood smiling at a conference. One of the people is wearing a Rokt jumper and a pink lanyard.
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An event identity for a global summit

An event identity for a global summit

Rokt's annual Global Kick-Off needed a flexible brand identity to capture the event's energy. Our dynamic design system, built on Rokt's principles, featured a location-inspired illustration system that connected the global team through shared cultural touchstones, creating an unmistakable yet evolving brand identity.

January 16, 2025
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A photo of a laptop with the Rokt website loaded.
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A photo of a laptop with the Rokt website loaded.
A compilation of promotional photos from Redbull Oracle Racing.
A looping video of a racing car speeding across different landscapes.
A page from the Rokt website. The page includes details about the Rokt business.
An image showing the style of button used on the Rokt website.
An image of copy from the Rokt website. The copy says 'unlock value at the moment that matters most'.
A page from the Rokt website showing statistics written in the brand font.
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An enhanced online Rokt experience

An enhanced online Rokt experience

Rokt needed a website refresh to reflect its rejuvenated brand. We applied the updated brand style and tone of voice, refined user journeys based on audience needs, and simplified complex content for clarity. The redesigned site now showcases Rokt’s energy and ambition, making it easier for users to engage and take action.

July 15, 2024
Branding
Marketing creative & content